Consumer Satisfaction of Internet Banking : A Study

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Author’s NamePatel Dilipkumar

Description

This study attempts to identify factors that determine customers’ satisfaction with internet banking in India. Researcher was Randomly Selected 120 Respondent in Valsad district in Gujarat state.  The major instrument for the data collection was a questionnaire that was designed on a 5 point linkert scale and Other design. Through this survey, the study identified Important factors that would lead to customer satisfaction. Based on this, Researcher  recommended that more Facility should be provide in placed on targeting corporate and individual customers on improved service technology through participation, seminar ,conference and symposium on the adoption of internet banking technologies as well as creating the desired satisfaction among the different customers. Banker should Provide help center  to provide Support of internet banking related Problem.

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