Consumer Satisfaction of Automated Teller Machine (ATM)

Author’s Name

લેખકનું નામ

Patel Dilipkumar

પટેલ દિલીપકુમાર

350.00

Description

This book Present Research study aims at analyzing the satisfaction levels of the customers Bank  ATM cards in Kaprada taluka in Gujarat state with respect to some aspects such as the service  ATM personnel, location, sufficient number of ATMs in  Kaprada Taluka, regular routine in working of ATM, their impact on overall performance and their opinions on various other related issues. This study is research using random sampling technique. As the samples were selected on a random basis and it may represent the whole population,The sample in this study consisted of 70 respondents who are users of the ATM services. and therefore it may improve to be important for the SBI Bank management to consider the recommendations with due care for being in competitive position for better customer service. The analysis method was used by researcher Simple Percentage and ANOVA ( Analysis of Variance )

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