Digital Marketing: Unique way of Business

Naib Singh


Digital marketing is attaining the progress day by day. Digital marketing is expected to attain the market size of Rs. 3575 crore in 2015. Indian customers have spent Rs. 25200 crore on internets for marketing in 2013. This business includes the electronic media of various types like internet based media such as web sites, social networking, web based apps used in mobile phones online and offline, sms , radio, television, cinema and electronic mail etc. It is expected by the IBEF that in 2017, Indian advertising industrial sector will attain the value of Rs. 63000 crore in both print and TV media.

Full Text:



  • There are currently no refbacks.

Copyright (c) 2015 Naib Singh

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.


EduPedia Publications Pvt Ltd, D/351, Prem Nanar-3, Suleman Nagar, Kirari, Nagloi, New Delhi PIN-Code 110086, India Through Phone Call us now: +919958037887 or +919557022047

All published Articles are Open Access at

Paper submission: or


Mobile:                  +919557022047 & +919958037887


Journals Maintained and Hosted by

EduPedia Publications (P) Ltd in Association with Other Institutional Partners

Pen2Print and IJR are registered trademark of the Edupedia Publications Pvt Ltd.